Social media personalities Dixie and Charli D'Amelio are expanding their animated franchise Squeaky & Roy to Roblox. The ...

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Digital fashion house Blueberry announces an in-game couture collaboration with gaming platform Roblox, featuring K-pop ...

Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users can ...

Nike has officially taken its first step into the metaverse. The brand announced the arrival of a virtual world, called Nikeland, made in partnership with online gaming platform Roblox. Nikeland is ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive. The German fashion house has set up a ...

H&M is launching a limited-time activation as part of its Loooptopia experience on Roblox, according to a press release. The effort is tied to a summer collection inspired by Netflix’s “Stranger ...

GameSpot may get a commission from retail offers. Dress to Impress debuted on Roblox nearly two years ago and it's become one of the most popular experiences on the platform. Now, it may reach even ...