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Roblox CEO David Baszucki said during the keynote: "Self-identity is a crucial pillar of the metaverse, and the ability to precisely customize your clothing to your unique avatar is paramount in ...

Sportswear brand Adidas has joined gaming platform Roblox to equip users with three-striped items for their avatars. Pop-up stores offering officially licensed digital clothing have been set up in a ...

As kids, our parents scolded us to get off of computer games and do our homework. Now, some students have to hop on Roblox to ...

Hot Topic – a retailer that will be very familiar to those of you who had Green Day or My Chemical Romance phases in middle school – is aiming to position itself as a tech-savvy brand by launching a ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive. The German fashion house has set up a ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with sister publication Marketing Dive. The German fashion ...

H&M is launching a limited-time activation as part of its Loooptopia experience on Roblox, according to a press release. The effort is tied to a summer collection inspired by Netflix’s “Stranger ...