Ahead of Meta's launch of a text-based social network, female-founded social networking startup RTRO is launching its app this week with the goal of connecting brands, creators and their fans and ...

Social media has come a long way in the last decade and a half. It’s evolved far from its roots as a way for friends to stay connected to a multibillion-dollar industry that allows brands to connect ...

Online marketing used to be a much more even playing field with a low barrier to success. But as the internet has matured and become more sophisticated, the companies running the show (like Facebook, ...

Companies, nonprofit organizations, and governments design algorithms to learn and predict user preferences. They embed these algorithms in recommendation systems that help consumers make choices ...

From Thanksgiving dinner conversations to pop culture discourse, it’s easy to feel like individuals of different political ideologies are occupying completely separate worlds, especially online.