There is a tendency in marketing to think mostly about what customers care about. That is, what benefits customers really want. But there is another important part that should be deeply appreciated by ...

If you want to understand the Internet, you need to understand the basic ideas of a channel. Why? Because in many ways the Internet is simply a different way of distributing what channels have ...

Marshall Hargrave is a stock analyst and writer with 10+ years of experience covering stocks and markets, as well as analyzing and valuing companies. Kimberly Overcast is an award-winning writer and ...