Unity's Q2 FY25 results reveal AI-driven growth, but competition and high valuation raise risks. Click here to find out why I ...

AI tools are helping developers at studios like Ubisoft and King speed up video game production. The gaming industry is experimenting with how AI can create new experiences for players. This article ...

The first teaser trailer for Return to Silent Hill was released today and can be viewed below via the player above or the embed below. Christophe Gans, who directed 2006's Silent Hill, is back behind ...

TL;DR: A Google study reveals 97% of game developers acknowledge generative AI is transforming the industry, with 87% already using AI Agents for dynamic NPCs, gameplay balancing, and content ...

Nearly 90% of video game developers now use AI to cut costs and speed up game development. AI helps studios automate tasks like debugging, character dialogue, and world design, allowing teams to focus ...

Imad is a senior reporter covering Google and internet culture. Hailing from Texas, Imad started his journalism career in 2013 and has amassed bylines with The New York Times, The Washington Post, ...

The games industry is in the middle of a major shift. Development costs continue to rise, markets are crowded, and players are spending more time on older titles. For many studios, finding ways to ...