The key for Roblox to grow its revenue is to grow its DAUs and hours engaged on the platform. The more time people spend on Roblox, the more likely they are to buy Robux, plain and simple.

Roblox users spent around 10 billion more hours in the second quarter (Q2) of this year than last year. Bookings earnings is a more important metric to Roblox because the company recognizes ...