The Transformers: Legacy Robots in Disguise 2001 Omega Prime is priced at $249.99 with a goal of 10,000 backers to begin.

Hasbro is back with its latest HasLab project, this time dedicated to the Transformers franchise and its Robots in Disguise TV series. The latest HasLab project features two different action ...

Transformers have many universal consistencies: They are robots in disguise, and Optimus Prime will at one point, die.

It's Omega Prime from 200's Robots in Disguise show -- a combiner based on Optimus Prime and Ultra Magnus.

Hasbro has unveiled a crowdfunding campaign for an Omega Prime set, which features Optimus Prime & Ultra Magnus from Transformers: Robots in Disguise.

In the world of Transformers, Optimus Prime is the guy. The traditional leader of the Autobots is the most popular character in the entire franchise and for good reason. He rules. You’d imagine it ...

As expected, the leader of the Autobots in Rise of the Beasts is Optimus Prime. Prime is the one who sends Bumblebee to Earth in the 1980s, during the events of 2018’s Bumblebee.

While G1 Optimus Prime might have the most iconic design in the Transformers franchise, other iterations of the Autobot leader looked even better.

The leader of the Transformers' Autobots is definitely based on a flat-faced cab-over-engine semi-truck. Exactly which one, though, remains a matter of dispute.