Gucci Town is a Roblox digital location intended for those exploring the unexpected. It's an experience or a place to learn more about Gucci and its history, as well as Alessandro Michele's ...

The centre parting, the hairband, the chunky calves; some Premier League stars are so recognisable they are easy to identify even in Roblox form.

The defending Premier League champions are no strangers to Roblox themselves, with the two entities combining to host a cyberlaunch event for City's hi-vis striped 2022-23 third kit last summer.

The permanent Roblox addition features multiple structures and open-air spaces for Gucci fans to interact and compete in the metaverse.