In the tide of digital transformation, the demand for customer management in enterprises is becoming increasingly refined.

SugarCRM is hedging its bets that corporations are sick of paying high licensing fees for CRM software. The 5-month-old Cupertino, Calif., company last week announced a new version of its freely ...

CRM software transforms scattered customer data into structured insights that drive business growth. From automating ...

Two years ago or so, a handful of upstart companies entered the CRM market offering open source technologies designed specifically for this space. At the time, open source CRM was neither mature nor ...

Courtney Reilly-Larke is the deputy editor of Forbes Advisor Canada. Previously, she was the associate editor of personal finance at MoneySense. She was also managing editor of Best Health Magazine ...