资讯

WASHINGTON— Local TV found an increased role during the Covid-19 pandemic, and surprisingly, despite financial troubles across many industries from 2020, local TV news ended 2020 with both a record ...
Television remains a common place for Americans to get their news, and one of the most preferred sources for local news specifically. In 2022, local TV news audiences remained relatively stable from ...
The good news is that many local TV stations continue to build a strong local brand. Today, the generally more travelled path to generating more local revenue is to create more original local, ...
Sponsored How local news can create graphics content to rival national networks Ross Video details the opportunities for local TV news stations to tell stories from ...
Gray and other TV companies are coming together on a new streamer for local news. Free, ad-supported Zeam is from Syncbak, a streaming-tech company. It's trying to capture audiences and ad dollars ...
Media buying leaders from IPG Mediabrands, Publicis, Denstsu and Sage Media Planning will tackle optimizing multiplatform TV ...
This is a nut that no one else in the country has cracked — how to translate what nonprofit newsrooms are doing for ...
According to a new TVB study, local broadcast TV news delivers an 8-12 times larger audience than subscription streaming viewing combined.