Keyword research is one of the most important tasks for both SEOs and paid search practitioners. While there are plenty of robust tools on the market, Google Ads Keyword Planner is a great, free ...

Nate Louis noticed that clickable stars were placed next to the keyword list in his Google Ads advertiser console. He can click them to highlight them and unclick them to unhighlight them. He has ...

Google Ads can be an effective way to reach an audience of new customers. However, if you do not have a well-thought-out keyword list, your search and display ads may not be shown to those ...

One thing that attracts many entrepreneurial-minded spirits to the SEO industry is its dynamic design. Strategies are changing continuously based on each client’s focus and industry, preventing ...

Ask any SEO pro and they will tell you that trying to do keyword research without a keyword research tool is a thankless task – and it’s pretty much impossible to build a comprehensive list of ...

Anyone who has done keyword marketing in the last few years has realized that Google's algorithm has shifted toward intent-based search results. What this means for many professionals engaged in ...

Keyword research is the foundation of any successful PPC campaign. By identifying the right keywords, advertisers can reach their target audience, maximize ad relevance and control costs. This guide ...

Most SEOs use average monthly search volume, however, there are many other approaches and tools that can take your keyword research a few steps further. One of those tools is the Google Ads Keyword ...

Google plans to begin restricting terms within the search query report, to show only those that had been “searched by a significant number of users.“ As one of the main controls around monitoring and ...