In a move that publishers and advertisers alike have described as "inevitable," Google, Inc. said it will now serve Internet Advertising Bureau (IAB) standard banner ads in addition to text ads, as ...

Backup Technology specialises in the provision of secure automated online backup and disaster recovery services to businesses and SMEs. It has considerable expertise in performing disaster recovery on ...

Inside AdWords Guru Emel Mutlu tells us that Google has expanded the base of advertisers testing the beta of an AdWords Web interface. Tests, which began in November, have proved the new interface ...

The program is designed to analyze the entire context of the conversation for language patterns, identify customer intent, customer behavior, as well as the outcome of the call. Having this data fed ...