Xbox chief marketing officer Jerret West is leaving the company on June 30 to join Roblox as its new CMO and head of market expansion. This is according to an internal memo from Microsoft Gaming ...

When most people hear “Roblox,” they picture kids running around in blocky worlds, playing tycoon games, or roleplaying in Brookhaven. But Roblox is far more than just a playground for digital ...

His team was responsible for developing marketing strategies for games, hardware and services, such as Game Pass and the launch of the Xbox Series S/X consoles. Microsoft is creating a gaming ...

Consumer advocacy groups want Walmart’s Roblox game audited for ‘stealth marketing’ to kids Sarah Perez 11:37 AM PST · January 24, 2023 ...

Having launched metaverse gaming experience ShimmerVille, on Roblox last year, Claire’s is now getting into the digital wearables game. The global accessories brand has teamed up with metaverse ...

The 2025 Roblox Innovation Awards unveiled its winners during a ceremony at the San Jose Civic Theater Saturday with many of ...

Online gaming platform Roblox has partnered with Warner Bros. Pictures on an immersive experience promoting the studio's release of "Aquaman" on Dec. 21, according to a news release. "Aquaman: Home is ...

Boss is teaming up with the NFL and metaverse game developer Gamefam to integrate its products into a Roblox game as the 2023-2024 season kicks into full gear, per information shared with Marketing ...

A fairly new game mode has become one of the most popular experiences currently featured in Roblox, reaching more players than several iconic modes.