Much like Minecraft and Fortnite, Roblox thrives on community-driven creativity, but it does so on an even larger scale. Teens have become millionaires through their Roblox creations.

Bigger than Minecraft, gunning for YouTube: Roblox's ambitions Marketing VP Tami Bhaumik discusses the user-generated games platform's success, and how it plans to continue growing ...

Roblox is allowing UGC program members to create and sell avatar bodies and heads, giving users more options to express their identity.

The Roblox team discusses how the additions point to where Roblox is starting to flex across platforms, into VR, and eventually maybe AR too.