Roblox is delivering on a long-promised feature that allows creators to sell physical merchandise in-game.

Roblox is making some changes to how creators can sell limited-run virtual gear Including the ability to sell them within a custom experience, which can earn them more money.

Roblox is partnering with Shopify to sell physical merchandise in games. Creators can integrate Shopify's storefronts directly into their games.

A Roblox creator earns up to $90,000 a month selling virtual items like $0.94 stud earrings and $1.24 fur hoods. He explains how he turned his passion for video games into cash.