When speaking with students about pursuing academic goals or finding potential mentors, Candis Watts Smith, Duke Vice Provost for Undergraduate Education and a Professor of Political Science, often ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

Despite the surge of communication and collaboration channels such as Zoom, Slack and Asana, many still use emails. Thanks to custom email domains to make your brand stand out and look authentic. In ...

You work hard to write the perfect email to a prospective customer. You hit the send button full of hope that you will get a positive response. Then, the waiting begins. A day goes by. Then another.

Email is a part of our everyday lives and it’s been on the technological scene since 1965 when the first electronic message was created at the Massachusetts Institute of Technology. But it’s American ...

Define who you’re talking to (and why it matters). Create an irresistible lead magnet and optimize your signup experience. Launch a welcome series that converts Drive targeted traffic to fuel growth, ...

Most SEO strategies are broken. Entrepreneurs chase rankings, traffic and backlinks — yet their revenue stays flat. This article exposes why traditional SEO fails to convert and reveals a ...

The fight against spam never seems to end. Spammers constantly change their tactics to get noticed, and email services and their users constantly try to stem the incoming deluge. Spam filters help, ...

Q: How do I get people to respond to my emails? A: This is the equally annoying cousin to being ghosted at work. And while it’s frustrating to be the one who takes the time to write an email that is ...

Big changes are coming to the email marketing industry. Starting next month, organizations sending more than 5,000 daily emails to Gmail and Yahoo users will have to: Authenticate their emails to ...