The upcoming release of Stranger Things season two has had me thinking a lot about parallel universes. In the show, kids travel between alternate dimensions – from the “real world” to the “upside down ...

The rapid adoption of digital products and services has created vaster volumes of data than we’ve ever seen before. As a result, an increasing number of organizations are using big data analytics and ...

If you scan the ad tech headlines, you’d assume artificial intelligence (AI) offers the solution to every challenge facing today’s brands and agencies. Even if marketers understand how the hype ...

Paolo Gaudiano is a mathematician and cognitive scientist who is often asked to demystify the practice of predictive modeling for businesses. A former professor at Boston University, he left academia ...

We're entering a new Age of Marketing Precision (think AMP) brought on by ever-increasing computing capacity. One result of that amped-up computing power is the ability to process complex sets of data ...

No matter how fast your Internet connection is, streaming game services like OnLive and PlayStation Now always bump up against a hard latency limit based on the total round-trip time (RTT) it takes to ...

Are you still using traditional marketing tactics to interact with customers? If so, it’s likely that you’re missing out on modern marketing strategies and the value from having a 360-degree view of ...

Auto dealers today are under constant pressure to operate more efficiently, forecast more accurately, and make faster, data-driven decisions. From inventory management to customer engagement, ...

Jared Ecker is a researcher and fact-checker. He possesses over a decade of experience in the Nuclear and National Defense sectors resolving issues on platforms as varied as stealth bombers to UAVs.