For more than a year, Oracle has been building up the capabilities of ID Graph, a tool in the Oracle Data Cloud that helps marketers understand consumer behavior across channels. On Wednesday, Oracle ...
Oracle wants to help marketers bridge the gap between the known and unknown. The company integrated the BlueKai data management platform (DMP) and ID graph with its customer data platform (CDP), it ...
Oracle is being served a class-action lawsuit on the grounds the cloud provider's regularly conducted business practices result in "deliberate and purposeful surveillance of the general population." ...
Major upgrade to the ever-evolving Oracle Database brings JavaScript support, graph optimizations, in-memory enhancements, and dramatic improvements to JSON operations and in-database machine learning ...